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Editorial Opportunities for Vendors

Date: 2011-04-10
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For more than 23 years, 9-1-1 MAGAZINE provided valuable information to the public-safety communications community.  Moving our format to the Internet has allowed   9-1-1 MAGAZINE to develop the industry’s first Web Portal, By moving to an online format, we are continuing to reach a broader audience of emergency communications management worldwide and to deliver the best possible marketing value for our sponsors. 

Our online home page at is the access point for the Web Portal.  From there, readers can browse links to find feature articles, regular columns and news features, as well as book reviews, videos, links to significant corporate White Papers, employment opportunities, and a calendar listing major activities in emergency communications.  We have carried over the regular departments from our printed magazine, while the online format allows instant posting of breaking news, archival of significant stories from past issues long sold out, providing in one place a wealth of information on emergency public safety communications past, present, and future, all searchable by topic, department, or keyword.  Vendor sponsorships tie advertising to specific content topics as well as in prime placement on our home page.


Product Profiles

  • Regular short listings of new products available to the 9-1-1 and emergency dispatch community, first-responders, and field communications.  These are selected from press releases received from vendors (WORD format preferred). 
  • Products should have a communications focus (i.e., we don’t report on first responder medical equipment, emergency apparatus, law enforcement tactical tools, etc., unless they have a communications related function). 
  • Close-up photos of the product (or screen shot, if software) should accompany your press release, as the photo really highlights the listing when it is published.

Corporate News

Posted on our home page under Breaking News and archived in our departments, we publish news releases about new contracts, installations, acquisitions, and other vendor-related business news, compiled from press releases received.  Press releases may be edited for space.  (WORD format preferred).  Submission of press releases does not guarantee publication.

Short case studies (500-800 words) on current installations, contracts, significant sales in the public safety marketplace are also used.  Photos of the installation or site (an image of the dispatch center using your equipment, for example; we prefer PSAP photos that have dispatchers working in them, versus images of empty consoles) are welcomed.  Web resolution is fine.


Case Studies

  • We regularly run feature-length vendor-authored or vendor-supplied case studies demonstrating how your product was selected or used in a public safety responder or communications agency. 
  • Case studies should focus on the perspective of the user.  We do not want to run feature-length press-releases or sales pitches.

Vendor-Neutral Product & Service Overviews

  • Among our most significant featured articles are feature-length vendor-authored or vendor-supplied articles examining a product line (e.g., new trends in logging recorders, solutions in wireless headsets, CAD systems, etc.) or other development in public safety/emergency communications products and services.
  • Feature stories should be generic in focus.  We do not want to run feature-length press-releases or sales pitches.  We rely upon the vendor’s experience and expertise to describe their market area in broad terms.  An ideal example of this type of article would be a current overview of what’s happening in public safety field-programmable radios, covering all types and comparing new and forthcoming solutions, but not emphasizing any single vendor’s product.
  • Both Case Studies and other feature stories provided by vendors can be authored by the vendor’s representative, a free lance author on behalf of the vendor, a response or dispatch agency on behalf of the vendor, or other source.
  • Feature stories must be exclusive to for first publication. After posting vendors are welcome to repost or link to their own websites. Preferred word length is 1500-1900 words.


Vendor’s Corner

  • Vendor’s Corner is a featured guest column, covering vendor issues as they pertain to the public safety marketplace.
  • Like feature stories, these guest columns can be generic overviews, shorter case studies, or other op/ed opportunities, but they should not be press releases or sales pitches.
  • Guest columns must be exclusive to 9-1-1 MAGAZINE for first publication, with a preferred word length of 800-1000 words.
  • A photo of the author (web resolution jpg) is requested.


To Submit:

Contact editor Randall Larson at

9-1-1 Magazine does not tie editorial considerations to advertising, or vice-versa.  The two operational divisions are wholly separate.  For advertising opportunities, contact Richele Voelkl at


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